How Reviews Help Authors
I saw this picture on Twitter a couple weeks ago and I realized the importance of cross-posting my reviews on sites like Amazon, Barnes & Noble and possibly Book Depository. Seriously I had no idea how important it was that reviewers do so. I am making it a point to sift through my reviews and post every single one on Amazon. So far I have done A-H reviews.
So let’s recap what the pic above tells us.
If a book has 20-25 reviews Amazon includes the author’s book in “also bought” and “you might like this” lists.
After 50-70 reviews, Amazon highlights the book for spotlight positions and its newsletter.
Of course, we already know readers choose books based on recommendations, and that reviews help boost sales. I just had no idea about the Amazon review numbers and privileges.
With low numbers like that it should be easy to get at least 100 customer reviews, but if you’re a debut author, or have a little-known title, then you’re definitely going to be stretching to reach those goals. I am sure the more reviews the better the chances there are being featured, etc.
Do non-5-star book reviews help? Absolutely. It still counts! Plus it helps readers find books or avoid certain books possibly. Negative reviews are often my favorite to read. I think reviewers are more critical of books they didn’t love so much. When someone loves a book to the moon and back they are often flailing in fangirl/boy moments rather than talking about the book itself. Negative reviews dig deeper. What one person dislikes another person might love.
So I am going to make it a point to cross-post my reviews as often as possible. I am backlogged at the moment, but when I have free time I hope to at least post reviews for the books I have already read.